Rogers Plus Stores

Rogers Plus Stores

Rogers Communications were seeking a new store design standard for Rogers Plus as the company was positioning itself in the digital communications marketplace. We have provided Architectural design services to Rogers Communications from initial store prototype to full store roll-out to establish a brand identity for Rogers in the physical marketplace across Canada.


Both store design and project delivery strategies benefited from strategic value engineering exercises to achieve maximum value for money and the leanest, most effective delivery of Rogers’ product. Rogers places a high value on responsive project management and the quick turnaround of its projects. We provided the timely delivery of projects from inception through construction and the efficient progression of all projects through the Municipal Building Departments’ approvals processes.


We created a network of consultants nationwide, which allowed us to promptly deliver 50 stores across Canada. Locations include Toronto West, Central and North, Brampton, Markham, Mississauga, North York, Aurora, Whitby, Hamilton, Ottawa, Edmonton, St. John, Montreal, and Vancouver. Van Elslander + Associates Architects act as Prime Consultant and work closely with a corporate branding and imaging partner to deliver full professional and design services. Sub-consultants included Structural, Mechanical and Electrical Engineering.



Rogers Communications

Project Type

Architectural Design, Retail Concept